How is e-commerce developing in Kazakhstan? What role do women play in this sector? And what trends will determine the future of the digital market?
Member of the TechnoWomen Board Alua Korpebayeva @alua.korpebayeva gave an interview to the 24KZ TV channel @24kz_tv, where she spoke in detail about the current state of e-commerce, cited specific figures on women’s involvement in technology and shared analytics on key challenges and opportunities in the market.
📊 Key points from the interview:
🔹 What is the real share of women in IT and e-commerce in Kazakhstan?
🔹 Which areas of digital business are the most promising now?
🔹 What barriers prevent women from developing in IT and entrepreneurship?
The interview includes not only statistics, but also a deep analysis of the market, real cases and forecasts for the future.
🎥 Watch the full interview on 24KZ: https://youtu.be/8PS6QbTqPhY?si=vNSaE4aMBDIQiXh-
💬 What do you think will help women enter IT and digital business with more confidence? Share your thoughts in the comments! 👇