Women in Business Becomes a Partner of the Global SheTrades Initiative

On 29 July at 4:00 PM (Astana time), the first online meeting of SheTrades Kazakhstan will take place, bringing together women entrepreneurs and business leaders interested in expanding into international markets.

SheTrades is a global initiative launched by the International Trade Centre (ITC) to empower women entrepreneurs by increasing their participation in international trade and connecting them with global business opportunities.

We are pleased to announce that Women in Business has officially become a partner of the SheTrades initiative in Kazakhstan. To mark the beginning of this collaboration, we invite entrepreneurs, business representatives and everyone interested to join the first online SheTrades Kazakhstan meeting.

During the session, participants will:

• learn about the global ITC SheTrades initiative and its opportunities;
• explore the Global Trade Helpdesk, an advanced platform for identifying export markets, analysing trade opportunities, understanding market requirements and finding potential international buyers;
• discover international programmes, training opportunities and trade missions available for business growth;
• discuss export opportunities in food products, fashion and design, traditional handicrafts and services.

The event offers an excellent opportunity to gain practical knowledge, expand your international network and discover new pathways for growing your business globally.

📅 Date: 29 July 2026
🕓 Time: 4:00 PM (Astana time)
💻 Format: Online

Participation is free with prior registration.

Registration: https://forms.gle/sAQ4qfgcYcmp2oBr9